CONCORD is returning to the center of the watch-making stage by entirely redefining itself with a bold new philosophy and daring, distinctive new products. The metamorphosis reveals a brand with a clear-cut and uncompromising character. Concord’s relentless passion for reliability and technology, the new C1 timepieces display a highly innovative, ambitious design that is fresh, bold, and highly unexpected.

Expressed through a strong, edgy identity that turns traditional watch-making conventions upside down by their style and functionality, Concord timepieces offer a chance to view time measurement from a completely new angle. Concord watches embody a cutting-edge technology – each execution is based on an original and demanding approach; watch design process has been stripped down so that each of its elements and components can be rethought in its own right. Concord demonstrates its know-how in the construction of exceptionally complex cases and, through its focus on quality, setting strict standards that govern each step of the conception and manufacturing processes.

Visit Official Brand Page: www.concord.ch